Green SMEs in Middle East: Obstacles and Challenges

With ‘green’ being the buzzword across all industries, greening of the business sector and development of green skills has assumed greater importance all over the world, and Middle East is no exception. Small and medium-sized enterprises (SMEs) operating in eco-design, green architecture, renewable energy, energy efficiency and sustainability are spearheading the transition to green economy across a wide range of industries. Green SME sector in the Middle East has been growing steadily, albeit at a slower pace than anticipated.  Regulations One of the major obstacles in the progress of green SMEs in the Middle East the has been poorly-designed regulation. According … Continue reading

#InspireMENA Story 2: Ruba Al-Zu’bi – Inspiring Green Innovation and Social Entrepreneurship

Ruba Al-Zu’bi is a very well-known sustainable development policy and planning expert, and a true inspiration for youngsters in Jordan and beyond. Currently she is the CEO of EDAMA, a Jordanian business association that seeks innovative solutions to advance the energy, water and environment sectors. Ruba Al-Zu’bi is Global Resolutions' Jordan Ambassador and a Plus Social Good Connector promoting SDGs and success stories around sustainability in the MENA region. She is also a founding member of the Jordan Green Building Council, and has facilitated its organizational establishment and strategic planning process. Ruba led the Clean Technology Sector Development at USAID Jordan … Continue reading

SEA as Sustainability Mainstreaming and Planning Tool in Jordan

Seeking to find its own recipe for sustainability planning, Jordan is piloting Strategic Environmental Assessment as a tool for planning and managing development zones or special economic areas. Strategic Environmental Assessment (SEA) is a systematic process for evaluating the environmental consequences of proposed policy, strategy or master plan in order to ensure they are fully included and appropriately addressed at the earliest appropriate stage of decision-making on par with economic and social consideration. Using a unique model, the Hashemite Kingdom of Jordan has prepared Strategic Environmental Assessment and Strategic Environmental Management Plan (SEMP) for the Dead Sea Development Zone which was … Continue reading

#InspireMENA – Storytelling on Sustainable Development in MENA

Over 350 million people live in MENA and share Arabic as a common language. To date, there is very little literature in Arabic about sustainable development in general and specifically on the United Nation’s new global goals and the associated agencies and initiatives. More than half of that population is below 25 and is currently going through a lot in terms of political, economic, and social change. Despite all of this, those young people are innovating and making positive change in their communities. It is of utmost importance to support such impact with credible information, more visibility for success stories, … Continue reading

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