Need of Sustainability Communication in the Middle East

Environmental and sustainability awareness has been around in the society for quite some time now; and buzzwords like ‘ecofriendly’, ‘green’ and ‘sustainable’ seem to be omnipresent. In spite of the proliferation of these eco-buzzwords, the state of sustainability communications remains poor and lacking in authenticity. This poor state of sustainable communication, aided by insufficient focus on authenticity, further allows unscrupulous organizations to ‘green wash’ their business or products. The ‘greenwashing’, coupled with a lack of environmental knowledge on the consumer side engenders confused consumers who either despise any of the green eco-buzzwords or blindly accept green-washing as true sustainability. Currently, … Continue reading

Drilling Waste Management and Cement Industry

During the exploration and production of oil, huge amounts of drilling wastes are produced in the form of mud and cuttings.  As per conservative estimates, around 0.37 kg of drilling wastes is generated for every barrel of oil produced. The American Petroleum Institute (API) has estimated that approximately 1.21 barrels of total drilling wastes are generated for every foot drilled. The Middle East oil and gas industry has made a lot of effort in order to reduce the environmental impact of their activities; modern drilling methods such as horizontal drilling, navigating the drill bits three dimensionally through the earth, contacting … Continue reading

An Eco-Model for Wadi Arabah

The Wadi Arabah region is an extremely arid valley in Jordan characterized by hot climate, meager annual rainfall, high evaporation rate and limited water resources. The arid desert creates several challenges to extracting and managing water in this region thus hampering the development of agricultural, domestic, and industrial sectors in the valley. The casual attitude towards water management in the region highlights the need for additional consideration to the hydrological and geographical realities of the area. Agriculture accounts for the largest water consumption, especially in summer. In arid land with high evaporation rates, negative agricultural practices may lead to reduced … Continue reading

Role of Internet of Things (IoT) in Sustainable Development

The Internet of Things (IoT) is currently trending with its ever expanding eco-system of digital sensors, appliances and wearable smart devices. Like other sectors, the role of IoT in sustainable development and environment protection will be crucial in the coming years. Environmental degradation is occurring all over the world. Land degradation, deforestation and desertification pose a growing threat to food security and water availability. Widespread loss of biological diversity is undermining the productive capacity of terrestrial and aquatic ecosystems. This reduces access to essential environmental goods and services, including vital ecological processes such as water purification, nutrient cycling, control of … Continue reading

Freshwater Management Outlook for UAE

Per capita water consumption of freshwater in the United Arab Emirates is the highest in the world. Over the last several decades, the demand on municipal water supply has increased significantly in the UAE. This is mainly due to increase in population growth, economic development and changes in lifestyle of the people. Though water is used by many sectors such as manufacturing industries, agriculture and domestic purposes, residential  and commercial uses of water during the operational phase of the building is one of the biggest contributing factors that puts a strain on freshwater supply in the country. Desalination and Sustainability … Continue reading

Role of Artificial Intelligence in Environmental Sustainability

In recent years, the environmental issues have triggered debates, discussions, awareness programs and public outrage that have catapulted interest in new technologies, such as Artificial Intelligence. Artificial Intelligence finds application in a wide array of environmental sectors, including resource conservation, wildlife protection, energy management, clean energy, waste management, pollution control and agriculture. Artificial Intelligence (also known as AI) is considered to be the biggest game-changer in the global economy. With its gradual increase in scope and application, it is estimated that by 2030, AI will contribute up to 15.7 trillion of the global economy which is more than the current … Continue reading

Top Sustainability Trends in Europe

Sustainability is a global issue, but ecosystems, economies and other factors vary from place to place. While trends that prove successful in one area will likely eventually spread to others, different regions may be at different places at different times. In this post, we’ll focus on Europe. What trends are taking hold there? And which will spread to the Middle East? Sustainability Driving Revenue Growth While sustainability was at first often seen as a corporate responsibility and PR move, today it’s an integral part of business plans. It serves as a major competitive advantage and drives increases in revenue. In … Continue reading

Animal Welfare: Guiding Principles in Islam

Survival and sustainability of animals are key principles in Islam. We are not their creator, only their caretakers, and have no right to engage in practices that will bring about their extinction or even their suffering. Animals have God-given roles to play on the earth and we are not entitled to stop or hinder them, except in the case of defending ourselves or our property from danger. We are not entitled to destroy the environments in which animals live, as this also impacts their ability to survive. Animals, humans, and plants all live together in an interrelated ecosystem, dependent on … Continue reading

Environmental Best Practices for MENA Cement Industry

Cement production in MENA region has almost tripled during the last 15 years, mainly on account of high population growth rate, rapid urbanization, increasing industrialization and large-scale infrastructural development. The growth of cement industry in MENA is marked by factors that are directly connected with sustainability, energy efficiency and raw material supply. Although the factors differ from country to country and cannot be generalized, there are major concerns regarding shortage of raw materials, GHG emissions, dependence on fossil fuels and lack of investment in technological innovations. For the MENA cement sector, key points for an environment-friendly industry are use of … Continue reading

What Every Muslim Should Do For The Planet

When it comes to our responsibilities as Muslims in protecting the planet, there are no blurred lines. As citizens of this planet, it is our obligation to do our part, both as individuals and as a community. This means, that we look environmental sustainability in the eye – that we begin to introspect our lifestyles, and make choices that are compatible with the well being of our home and the teachings of our faith. If you’re new to this conversation, then here’s my invitation for you: continue reading. Here are some of my top tips to help you embark on … Continue reading

Environmental Initiatives in Middle East – Challenges and Remedies

Environmental protection has become an increasingly important item on the social and economic policy agenda of Middle East nations. As I read last week’s piece titled “Environmental Impacts of Plastic Bags” I was struck by the succinct summary of the main problems with the ongoing use of plastic bags and how their effects can be felt in many ways, some widely publicized and others not. The article prompted a series of reflections upon other environmental initiatives emerging in the Middle East and North Africa, especially in Qatar and the United Arab Emirates. In this article, I wish to share my … Continue reading

Sustainability in the Middle East: Complications and Opportunities

The Middle East region is facing a unique set of natural, operational, political, economic and social challenges in efforts to adopt sustainability. The rapid development and increasing population in these countries have led to an increased consumption of fossil fuels, water, and other non-renewable natural resources, taking a toll on the environment. Though the Middle East countries have significantly contributed to the carbon emissions, over the past decade they have taken positive steps towards addressing the core environmental issues and improving sustainability situation in their respective countries. This article aims at sharing the common challenges and opportunities faced by the … Continue reading

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