Important Environmental Metrics Worth Tracking

For companies that are focused on ESG (environmental, social, governance) sustainability reporting, one of the most important things is the metrics. They help demonstrate that the report is accurate and stakeholders can use it to make the right decisions, whether for investment or buying targeted products. With the right metrics, it is also easy for companies to evaluate their progress and track goals that demonstrate their operation efficiency and impacts. There are four main areas of sustainability that companies focus on: human, economic, social, and environmental, and each comes with its own metrics. In this post, we will look at … Continue reading

Top 3 Trends in Environmental Sustainability

Environmental sustainability occupies an increasingly important position on the corporate agenda around the world. The major ingredients of environmental sustainability are elimination of waste and emissions, maximizing energy efficiency and productivity and minimizing practices that may adversely affect utilization of natural resources by coming generations. More and more companies are realizing the importance of environmental initiatives in business development and brand promotion. Decrease in energy and raw material usage combined with reduced emissions and waste generation can tackle a host of environmental challenges facing the world. Leading IT companies, like Microsoft, Adobe, Apple and Google, are investing in renewable sources of … Continue reading

القيمة المشتركة للشركات: الاتجاهات في عالم الشركات

ماذا لو قامت الشركات بعمل جيد وكسبت المال في الآن نفسه ؟ يعتقد رواد الأعمال الذين يتبعون فكرة القيمة المشتركة للشركات أن بإمكانهم تحقيق ذلك. ويقول العديد من مؤيدي الفكرة  أنها ستعيد تعريف الرأسمالية وإحياءها . في هذا الإطار،  قام  كل من  الاستاذ بكلية الأعمال في جامعة هارفرد مايكل بورتر و المدير الإداري لشركة الاستشارات الاجتماعية للأثر الاجتماعي مارك كارمر بدراسة اتجاه القيمة المشتركة للشركات عام 2011 من خلال مقال بحثي بجامعة هارفرد، وتم خلاله تعريف القيمة المشتركة على أنها: جيل جديد من التفكير التجاري الذي يعزز الوضع التنافسي للشركة وتطوير المجتمع الذي يعمل فيه في آن واحد. حملت المقالة … Continue reading

All You Need to Know About Sustainability in the Supply Chain

The sustainability industry, in recent years, has evolved to include almost all areas of business processes. Due to the dramatic strides sustainability has made and its holistic nature, it is understandable that the two most apparent areas, the environment and society, would receive much of our attention.  There has been a lack of concern for the area of the economy and alignment with business needs.  Moreover, it has not been used enough as a mechanism to enhance the supply chain or product value. Lately, business leaders are learning to see substantial benefits and profitability beyond “green initiatives” by giving back time … Continue reading

The Need for Sustainability Communication in the Middle East

Environmental and sustainability awareness has been around in the society for quite some time now; and buzzwords like ‘ecofriendly’, ‘green’ and ‘sustainable’ seem to be omnipresent. In spite of the proliferation of these eco-buzzwords, the state of sustainability communications remains poor and lacking in authenticity. This poor state of sustainable communication, aided by insufficient focus on authenticity, further allows unscrupulous organizations to ‘green wash’ their business or products. The ‘greenwashing’, coupled with a lack of environmental knowledge on the consumer side engenders confused consumers who either despise any of the green eco-buzzwords or blindly accept green-washing as true sustainability. Currently, sustainability … Continue reading

Tips for Re-entering and Maintaining a Safe Workplace Post Covid-19

The pandemic disrupted the global workforce and accelerated the adoption of new ways of working. And as mass vaccinations roll out, business leaders are pivoting from the response to recovery phases and are now focusing on how to reopen offices effectively, efficiently, and most importantly, safely. Leaders are now faced with the challenge of designing the future of work. But with an abundance of “unknown unknowns,” re-entering the workplace is not as simple as opening the offices and re-installing the 9 to 5 workday. Everything from local and federal health ordinances and fears of a repopulated workplace to individual employee … Continue reading

Finance for Green Entrepreneurs, Start-ups, and SMEs: Perspectives for Jordan

Jordan is one of the most water scarce countries in the world where resources are far below the water poverty line which is 1000 m3 per capita per year. Adding to water scarcity, energy availability is another challenge where 96% of the demand is imported from outside.  Due to climate change, both water and energy sectors are expected to be negatively impacted. Lack of water and high prices of energy will both hinder the economic growth and employment rates adding further stress on the current high unemployment percentage specially among youth. Need for Green Economy To get out of this … Continue reading

6 Tools And Products For Your Industrial Business

Commercial businesses sell tangible goods such as airplanes, vehicles, roofing materials, and more. Their price usually depends on their quality. Industrial businesses work differently. Instead of selling the final product, an industrial business supplies other companies with the goods necessary for production, such as raw materials, manufacturing parts, etc. What makes a commercial business unique is their take on innovation, but when it comes to industrial businesses, the company that supplies the highest-quality materials at the fastest rate will stand out while others are left behind. Unfortunately, production isn’t a joke, and it’s difficult to improve your current production efficiency … Continue reading

Corporate Shared Value: Trends in the Corporate World

What if businesses could both make money and do good through the same actions? Businesses leaders who subscribe to the idea of corporate shared value believe they can. Many proponents even say it redefines and revitalizes capitalism. Michael Porter, a professor at Harvard Business School, and Mark Kramer, managing director of the global social impact consulting firm FSG, kicked off the corporate shared value trend in 2011 with an article in Harvard Business Review. Corporate Shared Value (or Shared Value) is a new generation business thinking which enhances the competitive position of the company while at the same time advances … Continue reading

6 Ways Natural Disasters Can Affect Businesses

Natural disasters are catastrophic events that result from processes that occur without human intervention. These adverse events include avalanches, landslides, earthquakes, and volcanic eruptions. Floods, tsunamis, blizzards, and wildfires belong to this category as well. It is worth noting that the occurrence and intensity of natural disasters vary from country to country. Natural disasters have a significant impact on the economy and the businesses in more ways than one. Read on to know more about the impact of natural disasters on businesses: 1. Supply Chain Disruptions Efficient and reliable supply chains are critical to the success of a company. For … Continue reading

Top Sustainability Trends in Europe

Sustainability is a global issue, but ecosystems, economies and other factors vary from place to place. While trends that prove successful in one area will likely eventually spread to others, different regions may be at different places at different times. In this post, we’ll focus on Europe. What trends are taking hold there? And which will spread to the Middle East? Sustainability Driving Revenue Growth While sustainability was at first often seen as a corporate responsibility and PR move, today it’s an integral part of business plans. It serves as a major competitive advantage and drives increases in revenue. In … Continue reading

3 Financial Benefits of Running a Green Operation

While it’s true that the first goal of going green with a business should be to make a positive impact on the environment, we would be lying to ourselves if we didn’t admit that there’s a major financial component to it. Many people will simply refuse to buy from a company that’s environmentally irresponsible. On the other hand, being eco-friendly can never be a bad thing. This is why all businesses should consider going green if they want to increase their bottom line. Here are some of the main financial benefits of running a green operation. 1. Lower Utility Costs … Continue reading