Middle East has been witnessing a rapid increase in energy consumption due to high degree of industrialization, high standards of living and exponential increase in population. Infact, the level of primary energy consumption in the Middle East is among the highest worldwide. These factors have made businesses in Middle East to realize that effective energy management is not only good for the businesses but also an essential requirement. In recent years, many businesses in the Middle East have come up with dynamic strategies to achieve immediate reduction in energy consumption. This trend towards effective energy management is expected to continue … Continue reading →
Natural disasters are catastrophic events that result from processes that occur without human intervention. These adverse events include avalanches, landslides, earthquakes, and volcanic eruptions. Floods, tsunamis, blizzards, and wildfires belong to this category as well. It is worth noting that the occurrence and intensity of natural disasters vary from country to country. Natural disasters have a significant impact on the economy and the businesses in more ways than one. Supply Chain Disruptions Efficient and reliable supply chains are critical to the success of a company. For example, the constant supply of milk is vital to the operations of a cheese-making … Continue reading →
What if businesses could both make money and do good through the same actions? Businesses leaders who subscribe to the idea of corporate shared value believe they can. Many proponents even say it redefines and revitalizes capitalism. Michael Porter, a professor at Harvard Business School, and Mark Kramer, managing director of the global social impact consulting firm FSG, kicked off the corporate shared value trend in 2011 with an article in Harvard Business Review. Corporate Shared Value (or Shared Value) is a new generation business thinking which enhances the competitive position of the company while at the same time advances … Continue reading →
The sustainability industry, in recent years, has evolved to include almost all areas of business processes. Due to the dramatic strides sustainability has made and its holistic nature, it is understandable that the two most apparent areas, the environment and society, would receive much of our attention. There has been a lack of concern for the area of the economy and alignment with business needs. Moreover, it has not been used enough as a mechanism to enhance the supply chain or product value. Lately, business leaders are learning to see substantial benefits and profitability beyond “green initiatives” by giving back time … Continue reading →
Environmental and sustainability awareness has been around in the society for quite some time now; and buzzwords like ‘ecofriendly’, ‘green’ and ‘sustainable’ seem to be omnipresent. In spite of the proliferation of these eco-buzzwords, the state of sustainability communications remains poor and lacking in authenticity. This poor state of sustainable communication, aided by insufficient focus on authenticity, further allows unscrupulous organizations to ‘green wash’ their business or products. The ‘greenwashing’, coupled with a lack of environmental knowledge on the consumer side engenders confused consumers who either despise any of the green eco-buzzwords or blindly accept green-washing as true sustainability. Currently, sustainability … Continue reading →
Sustainability is a global issue, but ecosystems, economies and other factors vary from place to place. While trends that prove successful in one area will likely eventually spread to others, different regions may be at different places at different times. In this post, we’ll focus on Europe. What trends are taking hold there? And which will spread to the Middle East? Sustainability Driving Revenue Growth While sustainability was at first often seen as a corporate responsibility and PR move, today it’s an integral part of business plans. It serves as a major competitive advantage and drives increases in revenue. In … Continue reading →
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