Environmental sustainability occupies an increasingly important position on the corporate agenda around the world. The major ingredients of environmental sustainability are elimination of waste and emissions, maximizing energy efficiency and productivity and minimizing practices that may adversely affect utilization of natural resources by coming generations. More and more companies are realizing the importance of environmental initiatives in business development and brand promotion. Decrease in energy and raw material usage combined with reduced emissions and waste generation can tackle a host of environmental challenges facing the world. Leading IT companies, like Microsoft, Adobe, Apple and Google, are investing in renewable sources of … Continue reading →
Environmental and sustainability awareness has been around in the society for quite some time now; and buzzwords like ‘ecofriendly’, ‘green’ and ‘sustainable’ seem to be omnipresent. In spite of the proliferation of these eco-buzzwords, the state of sustainability communications remains poor and lacking in authenticity. This poor state of sustainable communication, aided by insufficient focus on authenticity, further allows unscrupulous organizations to ‘green wash’ their business or products. The ‘greenwashing’, coupled with a lack of environmental knowledge on the consumer side engenders confused consumers who either despise any of the green eco-buzzwords or blindly accept green-washing as true sustainability. Currently, sustainability … Continue reading →
What if businesses could both make money and do good through the same actions? Businesses leaders who subscribe to the idea of corporate shared value believe they can. Many proponents even say it redefines and revitalizes capitalism. Michael Porter, a professor at Harvard Business School, and Mark Kramer, managing director of the global social impact consulting firm FSG, kicked off the corporate shared value trend in 2011 with an article in Harvard Business Review. Corporate Shared Value (or Shared Value) is a new generation business thinking which enhances the competitive position of the company while at the same time advances … Continue reading →
The concept of sustainability centers on a balance of society, economy and environment for current and future health. Responsible resource management in all three areas ensures that future generations will have the resources they need to survive and thrive. One way that companies can consider sustainability and social responsibility is by focusing on the triple bottom line, which is an expanded baseline for measuring financial, social and environmental performance. It is also referred to as “People, Planet and Profit.” The advantages enjoyed by an organisation that implements sustainable management include higher efficiency and competitiveness, increased financial returns and reduced risk for shareholders, attraction … Continue reading →
The marine waters around Bahrain have been showing a decline in fish stock for several decades. But in the first decade of this millennium, restocking has become a routine practice endorsed by the former Public Commission for the Protection of Marine Resources, Environment and Wildlife (now the Supreme Council for the Environment). In recent years, the fishing industry in the Kingdom of Bahrain is starting to really look up with the restocking of the waters from farmed fish. Requirements of a Fish Farm Fish farming means growing fish in fixed enclosures (tanks, ponds or cages) exposed to the natural climatic conditions … Continue reading →
The 21st century is characterized by a number of global environmental challenges that shaped and defined the discourse and agenda of the West with respect to the developing world, specifically the Islamic world. Islam provides new sustainability perspectives for discovering and explaining the root causes for the current environmental, economic and social crises as manifested in climate change, HIV, poverty and human security. For example, the Islamic perspective on climate change is that the root cause of this global issue is the absence or lack of human stewardship and is an indication of market failures. Pitfalls of the Western Model … Continue reading →
With growing awareness among consumers for eco-friendly products, it is becoming highly important for businesses in the Middle East to adopt and implement green strategies. It is not only the requirement of customers but also compliance to regulations and reduction in operating costs that drive the implementation of environment-friendly methods in business. Corporate social responsibility (or CSR) is now driven by pollution prevention, energy efficiency, eco-friendly design, and industrial ecology across all industrial sectors. Components of a Green Business A green business appears to be an expensive and cumbersome process. On the contrary it is quite easy to have a green … Continue reading →
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